Which of the following is the best description of virtual leadership?

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Leadership skills in virtual teams are different to leadership skills needed in a co-located team. Leaders of co-located teams need to be able to inspire and direct a team they see around them every day, they can lead by example and by modelling in ways that all of their team members can see visually each day. They develop their communication skills to be effective in face to face environments and in casual discussions around the office, their external communication skills are typically honed around dealing with suppliers, subcontractors and clients.

Virtual team leadership skills however are more complex, the leader of a virtual team must be able to inspire and lead their team without meeting them, without seeing them each and every day and without being able to model appropriate and desirable behaviour in a physically visible way.

The effective leader of a virtual team must also be able to deal with higher levels of ambiguity, understand and lead across cultural boundaries and lead a distributed team of personnel who, themselves, may never meet and relay on communicating using electronic media. In short, the skills required to effectively lead a virtual team are all those of a leader of co-located personnel with many additional skills added on.

Leaders, Not Managers, Needed

The first thing leaders of virtual teams must do is see themselves as leaders as well as managers. Managers roles involve ensuring the business aspects of the team’s work are undertaken correctly, that timesheets and documentation are delivered correctly and on time and to ensure the right skills are made available to the project at the right times. All of these activities still need to be undertaken, and often are done or overseen by the leader, but to be an effective leader you also need to see yourself as a leader and take responsibility for setting the culture, tone and pace of your team.

Your team will look to you for guidance and leadership more than they will look to you for management and, you need to make sure you do not disappoint them. So, just what are the key leadership skills a virtual team looks for?

Leadership Skills Wanted

  • Be consistent – nobody enjoys working for a leader who is constantly changing their mind on things or behaves unpredictably. Personnel find themselves on edge, always second guessing an unpredictable leader, as they struggle to deliver what they think the leader wants. The answer is to be predictable, to set clear and well understood processes, practices and behaviour and to both model them and look for them in the rest of the team. These practices also need to be culturally and regionally sensitive when working across cultural boundaries, meaning that the leader of a broadly distributed virtual team also needs to be seen differently by different parts of the team. This need to have several subtly different cultural “personalities” can be challenging for many, but fundamentally these different personalities all need to be honest facets the leaders natural personality.
  • Be supportive – an effective leader of a virtual team must be supportive of their personnel regardless of their location and role. The leader must neither actually or by perception be seen as having favorites and must support their entire team. This can often mean giving different support to different parts of a team dependent on their local needs and pressures, so the leader needs to fully understand the differing needs of their team at all times.
  • Be prepared to lead from behind – it is often natural for leaders to want to lead from the front, to be seen heading a task force or a new initiative within their project or business unit. While this is completely appropriate in many situations and cultural settings, the effective leader of a virtual team also needs to be able to lead from behind when appropriate. They need to give their personnel real, meaningful tasks and leadership of their own then support them as they perform their work. Stepping in, in visible ways, to influence the work of these personnel can be very destructive to team morale as it undermines the status of those who believed they had been entrusted with tasks.
  • Be empathetic – as an effective leader of a virtual team you need to develop empathy with each of your team locations. You need to understand the challenges personnel at each location face in delivering your work and support them in appropriate ways. Each group will face different difficulties performing their working, for some it will be delivering work in the time allocated, others may be frustrated by specific meeting times if they are working across multiple time zones, yet others may face language or cultural challenges. Each group’s challenges need to be understood and addressed appropriately to get the best overall results for your project. You need empathy to understand they they all need different forms of support.
  • Empower your team – regardless of the cultural setting of your virtual team there are always ways you can empower your personnel. Personnel from some cultures will actively seek out empowerment and opportunities to drive large parts of a project while others will have lower levels of expectations but still will seek out ways they can contribute in ways that give their role greater meaning. Once again, the leadership skills of someone overseeing a virtual team need to be tuned in to the nuances of the cross cultural and complex nature of their team to ensure they get the best from all of their personnel.
  • Understand cultural differences – one of the most important virtual team leadership skills is to have a deep, well developed and open understanding and awareness of the cultural differences that make up their team and the environment the team operates in. This cultural understanding will typically be developed over many years of experience and, through an open and unending curiosity for life and people. Effective leaders of virtual teams can typically move comfortably between cultures, aware that there are differences between the lenses through which everyone sees the world and, that even where they are in unfamiliar circumstances, they are able to function effectively.
  • Model best practice – regardless of their role in a team, an effective virtual team leader can and will model the best behaviours and practices. They will be open to approaches from their distributed team colleagues and will be both culturally sensitive and situationally aware such that they are able to get the best from their colleagues wherever they may be. Typical of this behaviour is to react with control when different issues arise that those who are less sensitive to their cultural situation may react in unfavourable ways.
  • Be curious – along with all of the other attributes, an effective leader of virtual teams will be curious, they will be curious about people, about cultures and about the challenges faced by their colleagues all around their team. This curiosity will be demonstrated in ways that are sensitive and compassionate to the expectations of these colleagues and will serve to give the effective leader a deeper and more nuanced understanding of the challenges faced by each and every member of their team.

All of these attributes combine to make the effective leader of a virtual team so much more than a manager, they are at once a friend, a colleague, a guide, a mentor and a coach. Someone who is naturally trusted by all of their distributed team colleagues to be an active and supportive part of their project.

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Ulfire specialises in supporting organisations plan, establish and run high performing virtual teams. We combine extensive practical experience from decades of involvement in virtual teams, with current, real world, academic research into the way members of virtual teams collaborate. Please contact us to discuss ways we can help your business, or sign up using the form below to receive our regular newsletter.

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The COVID-19 global pandemic has brought about a huge shift from in-person teams to remote work. The change has likely brought a bunch of new and unique challenges to your team, including the big head-scratcher of virtual leadership. Think about it like this: For great team collaboration, you need to forge a working environment that leads to strong relationships among team members. The inherent distance between remote team members makes doing so trickier. 

However, it’s not impossible! Below are some valuable tips to help keep you and your virtual team inspired and productive while working from home.

Virtual leadership is leadership done remotely rather than face-to-face. We know that answer may seem a little obvious, but it is accurate: Your leadership responsibilities don’t change when you switch from in-person to online. You remain the architect of your organization’s vision and the foundation of its work culture. You still motivate employees to perform at their best. How you handle these responsibilities, though, changes. Leading remote teams often requires a different approach than leading in-person ones. 

Increase meeting engagement and productivity with a collaborative agenda that the whole team can contribute to. Try using a tool like Fellow! 

Why is virtual leadership important?

While the pandemic put the pedal to the metal on switching from in-person to virtual work, the writing had been on the wall long before. As technology advanced, offices became less and less necessary. And sure, remote working might never fully replace in-person work, but it’s almost certainly here to stay long-term. 

As a result, virtual leadership becomes necessary. It’s not quite the same as a traditional leadership role – it requires a different mindset. You’ll need to get a bit more creative to keep employees feeling engaged with their work despite their physical distance from their coworkers. 

“The choice is really: are we passengers on this tidal wave of change?” says CEO of Shopify Tobi Lutke, “Or do we jump in the driver’s seat and try to figure out how to build a world-class global company by not getting together that often?”

Important tasks and skills for a virtual leader

Again, effective virtual leadership isn’t that different than in-person – what changes is how you do it. You’re still responsible for steering the ship and setting a company vision to inspire your team. You’re also still responsible for pushing your managers to push their own teams. Generally, the main issue when switching to a virtual working environment is a decrease in collaboration given the lack of face-to-face interaction.

Fret not! Below are a few skills and leadership strategies you can try to help your remote employees stay on track.

As a virtual leader, you can help your team thrive from home if you stay proactive about communicating with them. Interaction tends to suffer in a remote setting: Why send Slack messages or reach out to team members when you could just power through work? If that sort of thinking continues, your team might not share important info well enough to do anything effectively.

When you can’t rely on physical proximity to stay in touch with your team, you can try holding meetings more often. For example, you could set up monthly or semimonthly one-on-one meetings to understand the challenges each team member faces. You could then work with your team members to overcome these obstacles. In addition, smaller team meetings at the beginning of the workday can allow employees to share the progress they’ve made on their latest tasks.

2 Tracking expectations and goals 

The typical day-to-day operations of most virtual teams can be chaotic – even at the best of times. That’s because an in-person workspace gives your team a consistent schedule, so everyone works on and completes tasks in roughly the same window. But with the switch to online, your team can set their schedule around when they do their best work. Those hours probably won’t look the same for everyone. As a result, you need to adapt your expectations and goals to your team, not the other way around.

There are plenty of ways you can do so. For example, you can set objectives and key results (OKRs) to define company goals and ideal deadlines. You can then store your OKRs somewhere the whole team can see from their computers. Lots of programs, such as Fellow, come with OKR storage spaces and let you track progress on each employee’s tasks. That’s how you get in front of potential issues before they become serious problems – all without in-person work.

3 Communicating well in writing and speech 

Being a good speaker isn’t just about what you say but how you say it. Yes, your words are the foundation for making great points, but facial expression, tone of voice, and body language matter too. These cues can be hard to see as a virtual leader since you’re limited to writing and phone calls. 

Video conferencing is an obvious solution, and though it’s convenient, it’s not perfect. Poor video quality can cause employees to misinterpret facial expressions. That said, it’s often a step up from writing, which can cause worse miscommunications since there are far fewer voice cues to convey tone. Word choice is your friend here – everything you say should be simple and clear yet just detailed enough.

4 Being compassionate

Staying in contact with your team members is key for sharing and receiving updates. It’s also essential in keeping them engaged with the rest of the team, their work, and the whole organization. So when you meet with your team, don’t just focus on what they’ve done for the company. Ask them how they’re doing and show genuine interest – show that you really mean it. This sort of empathy and compassion are among the best skills a virtual leader can learn.

You should remember that a work-from-home position can cause team members to feel isolated, which can negatively impact their mental health and productivity. It’s on you to counter these feelings, and showing employees that they’re more than just a cog in the machine can help. Regular old conversation – almost like the type you’d have with friends – can help your team adjust to remote work. 

5 Using the right communication platform 

As team communication tools get better and better, you’ll have more and more options to speak with your team. But with so many choices, do you send a quick message through chat, write a longer one through email, or schedule a video meeting? Each one has its benefits and drawbacks, so you should learn the type of message best for each communication route. For example:

  • Chat. An instant messaging system such as Slack or Teams is best for quick questions that don’t require much detail to answer. Use your chat tool to get clear but short answers, share deadline updates, or discuss other small things.
  • Email. An email is best for sending one or more recipients long, detailed messages they can look back on later. Usually, emails are best for in-depth directions for a complex project or major company updates that affect every team member. 
  • Video calls. You can use a video call for both major and minor updates. They also come with the added benefit of building better connections within the team. That said, overusing your video conferencing platform can lead to too many meetings and take your team away from its work. You should make your video calls short if you hold them daily, or you can hold a more comprehensive call later in the week. 
  • Phone calls. Since most people have phones, regular old phone calls remain a viable option. They’re often a step up from chat or email, but they don’t have the body language cues of video conferences. Either way, a phone call will still take time away from your team’s other tasks, so keeping it short and sweet might be best.

6 Encouraging honesty and openness  

Collaboration is the bedrock of productivity whether your company is in-person or virtual. For collaboration to thrive in any setting, you should encourage an open and honest work environment where everyone can share ideas. Physical proximity goes a long way in building these connections, and doing so online can be a bit tougher. But you can do it! 

Virtual honesty and openness start with staying in touch with your team. Do that, and you’ll have plenty of chances to model an open dialogue. You can then encourage your team to follow suit. You should avoid shooting down any ideas – being dismissive can make your team afraid to share their thoughts. And that sort of peer feedback is super valuable. It’s how you learn what works best for your team when you can’t be right next to them.

7 Making yourself approachable

This tip may seem strange for a virtual leader, but just because people can’t physically visit your office doesn’t mean you can’t be approachable. If anything, that distance is one of the most important reasons to “keep your door open.” That might mean keeping your little Slack circle green around the clock instead of gray. It could also mean straight-up saying that you’re here if your team members need to talk. Knowing that you’re there to support them can help everyone feel more comfortable with remote work.

8 Giving your team the right resources

Remote work is a significant change – years into it, your team might still feel weird about it. It doesn’t help that, in all likelihood, your team won’t have all the resources to do their job at home. To help keep your employees working at their best, make sure they have everything they need for their jobs at their home office. For example, you could give your team members stipends to buy the tools that might work best for them. These tools could be anything from a new desk chair to a whole software suite.

What are the challenges of virtual leadership?

Any major change in your daily operations comes with its fair share of challenges, and shifting to a remote model is no different. You’ve already learned some of the new skills you’ll have to learn, and below are some obstacles to look out for too.

  • There are many distractions

Some employees thrive within an office environment because it’s relatively free from distractions, so they can get more work done. However, in a remote business model, you might have to contend with your team’s kids, pets, and other distractions to keep their attention. Even the TV two rooms over or the kitchen with all the tasty snacks can be distractions.

  • Not everyone will be able to adjust

Younger team members will have grown up with video conferencing technology, so they’ll likely have no problem adapting to remote work. But older team members can be a different story. Most older team members will need an adjustment period to get used to the work-from-home setup, and some might struggle more than others. In addition, their lack of comfort with online tools could potentially cause them to disengage from their work entirely.

  • You could lose sight of the big picture

As you and your team continuously adapt to remote work, you may spend more time putting out fires than guiding the company. That’s inevitable: When you first switch to remote work, it can feel like all hands on deck. And even after you’re long adjusted, every new remote hire you make introduces the potential for a bit of chaos. If you lose sight of overall business strategy while you solve problems, delegate certain tasks to managers so you can focus on the big picture, 

Success no matter the setting

Ideally, switching from an office setting to a virtual one would come after a long planning period. However, as the pandemic shows us, the choice isn’t always in our hands. It’s best to have tools like Fellow in your corner so that you all can stay on your feet as you adjust – and long after. With top-notch goal-tracking tools, online meeting templates, peer feedback features, and more, Fellow has almost everything you’ll need to lead anytime, anywhere.

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