Here in My Garage is an online video ad by American entrepreneur Tai Lopez that shows him standing in his garage in front of a Lamborghini sports car and urging viewers to visit his self improvement website. Throughout the first half of 2015, it was frequently featured as a pre-roll ad on
YouTube, leading many users on the site to create remixes and parodies of the video. In February 2015, YouTube began displaying a pre-roll ad featuring Tai Lopez showing off his Lamborghini and bookshelf while promoting his self improvement video program "67 Steps to Wealth, Health, Love, and Happiness" (shown below). Now maybe you’ve seen my TEDx talk where I talk about how I read a book a day. You know, I read a book a day not to show off it’s again about the knowledge. In fact, the real reason I keep this Lamborghini here is that it’s a reminder. A reminder that dreams are still possible, because it wasn’t that long ago that I was in a little town across the country sleeping on a couch in a mobile home with only forty seven dollars in my bank account. I didn’t
have a college degree, I had no opportunities. But you know what? Something happened that changed my life. I bumped into a mentor. And another mentor. And a few more mentors. I found five mentors. And they showed me what they did to become multimillionaires. Again, it’s not just about money, it’s about the good life; health, wealth, love and happiness. And so I record a little video, it’s actually on my website, you can click here on this video and it’ll take
you to my website where I share three things that they taught me. Three things that you can implement today no matter where you are. Don’t listen, don’t listen. Be an optimist. Like, Conrad Hilton, the man who started Hilton Hotel, he said that he was only fifteen years old when he read a book by Helen Keller, and that book changed his life. Books can change your life. And in that book, Helen Keller said “optimism” so if you’re a cynic, if you’re a pessimist you don’t need to click here. Don’t worry about it, I don’t need to talk to everybody. But if you’re
somebody who knows that there’s something better, cause the dream is possible, you know, for some of you watching it’s not necessarily a Lamborghini, maybe it’s a new job, a new opportunity, starting your own company. SpreadOn February 6th, 2015, the Blogspot blog Some Final Words[3] published an article about Lopez' career, which accused him of running a "fraudulent internet business." On February 8th, Redditor go_sens submitted a post titled "Who is this guy that just bought a new Lamborghini that's fun to drive up in the Hollywood Hills and brags about it on YouTube ads?" to the /r/OutOfTheLoop[1] subreddit. On February 23rd, YouTuber OneLineDerek uploaded a parody of the ad in which he mocks Lopez' speech (shown below, left). On April 21st, YouTuber Craig has Dysentery uploaded a YouTube Poop of the Lopez ad titled "HereInMyGarage.mwv" (shown below, right). In the first three months, the video gained over 500,000 views and 350 comments. On June 7th, Redditor andybiotic submitted a post titled "Here in my garage, just bought this new Pegassi here…", featuring a screen captured image of the character Michael De Santa from the game Grand Theft Auto V standing in front of a sports car (shown below). In the first month, the post gathered upwards of 4,400 votes (90% upvoted) and 1,400 comments on the /r/gaming[4] subreddit. On June 9th, YouTuber Vehicle Virgins uploaded a parody of the ad, in which he confesses that he can no longer afford to own a garage after purchasing a Lamborghini (shown below, left). On June 29th, Funny Or Die launched the site TaiLopez.website,[2] featuring parodies of various Tai Lopez promotional videos (shown below, right). Top entries this weekVarious ExamplesSearch InterestExternal ReferencesRecent Videos (9)
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