What is special about Maui Jim?

Maui Jim started in 1987 as a small company selling sunglasses on Ka'anapali beach in Lahaina, Maui. Seeing a need in the market for technology that could protect eyes from intense glare and harmful UV while bringing the brilliant colors of the island to life, we engineered the revolutionary PolarizedPlus2® lens.

Table of Contents Show

What is so great about Maui Jim?
Are Maui Jims worth it?
Are Maui Jim the best?
Are Maui Jims better than Ray Bans?

What began as our Classic Collection of seven styles, has evolved into over 125 styles of sunglasses, all of which are polarized and protect from 100% of harmful UVA and UVB rays, and over 125 styles of eyeglasses.

Our original office is located in Lahaina, Maui, and we still design and test all of our sunglasses there.

In 2022, Maui Jim became part of Kering Eyewear, which belongs to the global Luxury group Kering. Kering Eyewear designs, develops and distributes eyewear for a complete and well-balanced portfolio of brands including LINDBERG, Gucci, Cartier, Saint Laurent, Bottega Veneta, Balenciaga, Chloé, Alexander McQueen, Montblanc, Brioni, Dunhill, Boucheron, Pomellato, Alaia, MCQ and Puma.

Maui Jim
The Maui Jim Difference

View the World Through Different Eyes

The harsh glare of the Hawaiian sun is what inspired us to design a lens that not only shields the eye, but also improves the colour, clarity, and detail of the world around. Designed with your comfort in mind, our PolarizedPlus2® technology reduces the impact of the sun’s harsh glare while offering relief from a number of long-term health risks. With lens materials and colours for every condition, the view’s better from here!

Embrace Aloha

At Maui Jim, we are committed to turning every encounter into an enjoyable experience. Our customers are considered a deeply valued part of the ‘Ohana, and we want to feel like family from each initial interaction. As part of an effort to stay true to our Hawaiian roots, we promise that you will always be welcomed with a warm smile and directed to the help of a dedicated representative. This is the Spirit of Aloha—a lifestyle of the native Hawaiians that radiates charm, warmth, and sincerity of heart.

From Maui to the World

What started out as a small company selling sunglasses off the beaches of Maui, slowly grew into the global eyewear entity as we know it today. Maui Jim offers several services other companies simply cannot provide. From a customer-first mindset to free shipping and returns to superior product repairs, we deliver a personal and consistent customer experience unique to the Maui Jim brand.

What is so great about Maui Jim?

Maui Jim sunglasses allow you to see color in ways you have never seen before, thanks to their patented PolarizedPlus2 technology. Their unique formula of digital polarization enhances color in bright conditions, leaving you with a crisper and more vibrant visual world.

Are Maui Jims worth it?

It is one of the fastest-growing premium sunglass brands, with a cult following. One of the main things that Maui Jim is known for is its innovation of PolarizedPlus2 lens technology to shield the eyes from 100% harmful UV rays. It does this while still enhancing clarity, color, and definition, hence a win-win for you.

Are Maui Jim the best?

The Maui Jim Kahis are a great all-around pair of shades that boast great coverage, quality, and performance. They one of our top choices for everyday shades.

Are Maui Jims better than Ray Bans?

In a head-to-head comparison, Maui Jim and Ray Ban both offer UV protection and polarized sunglasses, but Maui Jims are much more appropriate for outdoor sports, while Ray Bans can make a bold fashion statement but won't offer the same sunglasses protection.